Synthetic respondents for US market research

Test your ideas
before launch

Get instant insights from a synthetic population built on public survey data.

Run a survey Why synthetic surveys

The US panel covers 779,582 personas across 13 dimensions and 43 variables.

The United States, with the population clusters the synthetic panel is built on

How it works

Three steps. One session.
No panel recruitment. No fieldwork delays.

  1. 01

    Build your survey

    Build your questionnaire with guided questions, response scales and skip logic, in about three minutes, from the guided editor or a template.

  2. 02

    Run your survey on synthetic personas

    Draw your sample from a panel of 779,582 US personas. Every persona in your sample answers every question, based on a profile built from public survey data.

  3. 03

    Get your results

    Explore responses by segment and get a question-by-question analysis of your findings, ready to inform your next decision.

Pricing

Test your hypotheses

Start free, no card required.

Monthly Yearly −20%

Discover

$0/ month

Try the power of synthetic research.

    ✨ Popular

    Professional

    $99/ month

    For startups, SMBs and growing product teams.

      Team

      $349/ month

      For agencies and larger teams with advanced needs.

        Grounded in public survey data, not guesswork

        The US panel is calibrated on public survey data: demographics, attitudes and vote patterns. Each persona carries the variables it was built from, so an answer can always be traced back to the population it stands for.

        Before you run your first survey

        Four short guides, no account needed: what a study costs, how long it takes, what the free plan settles, and how many responses a figure needs.

        What it costs

        From $0 to $349 a month, and what drives the bill on a fielded study.

        How long it takes

        Minutes per run, under 48 hours end to end, and what replaces weeks of field time.

        Without a budget

        Five surveys a month, 25 personas each, and the questions that settle at $0.

        Sample size calculator

        How many responses a margin of error actually requires.